Why 14% of CEOs want to junk their CRM and start again

Understand why 63% of CRM projects fail to deliver
 
Many people report CRM systems need to be re-implemented three times or more just to get it right! and we are surprised that it is not more.
 
We have identified six common reasons why this happens: 
  • Inadequate or absent scoping
  • No business process review
  • Data migration is insufficient or contains too many inaccuracies
  • Too little testing
  • Training gets overlooked or cancelled
  • There is no effective expert leadership
Read more to ensure that your project does not become one of the 63% or worse still your CEO is one of the 14%.
Gill "Walks on Water" when it comes to CRM and I know that she will ask you to define what you really mean and want by CRM.

Jack Fraenkel - Managing Director - Motivatories
Opsis is a boutique consultancy which helps organisations of all sizes realise the benefits of CRM.
We have twelve years of experience implementing CRM for small business, corporates, charities and public sector, and we're passionate about delivering good value and real results.